
Storytelling and Thought Leadership: Tactics for CDMO Marketing
17 – 18 September 2025
1 650 €
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×TRAINING TIMES
13:00 - 17:00 Vienna
12:00 - 16:00 London
07:00 - 11:00 New York
04:00 - 08:00 Los Angeles

WHY SHOULD YOU ATTEND?
Repurpose one idea into 30+ content assets
Build a repeatable system to scale expert content across LinkedIn, email, and sales.
Humanize your brand in technical B2B space
Turn complex services and SME insights into stories that build trust and drive leads.
Showcase what sets you apart
Spotlight facilities, results, and people – without sounding generic.
Connect stories to sales outcomes
Use storytelling to support every stage of the buyer journey – from first impression to final decision.
OUR ONLINE TRAINING EXERIENCE INCLUDE
Two days of expert-led Zoom sessions packed with discussions, Q&As, and real-world scenarios.
All slides, tools, and supporting materials available in our CLIENT ZONE before, during, and after the course.
Digital and LinkedIn-ready proof of your storytelling skills in regulated B2B settings.
LEARNING OBJECTIVES

Make storytelling work in a CDMO context
Learn how to use narrative techniques without losing technical accuracy or compliance.

Turn one story into a well-oiled content engine
Discover how to repurpose one idea into 30+ LinkedIn posts, videos, emails, and sales assets.

Use LinkedIn for real relationship-building
Create content that fosters connection, not just clicks - on a platform where buyers pay attention.

Build a strong, defensible study rationale
Connect the science, strategy, and practical limits into a clear, coherent plan.

Map storytelling to your client journey
Understand what stories to tell at each stage - from awareness to long-term partnership.
WHO IS THIS TRAINING FOR?
Marketing Associates & Executives
Marketing Managers
Sales Representatives
External Agencies supporting CDMOs
BD Managers
Account Managers
Communication Specialists
Regulatory Affairs Managers
KEY TOPICS
Framing storytelling as a tool for B2B marketing
Collaborating with SMEs to shape thought leadership
Embedding storytelling across the client journey
Tailoring stories to fit CDMO services and audiences
Leveraging LinkedIn to build trust and visibilit
How to make storytelling work within the CDMO industry
TRAINER
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Storytelling and Thought Leadership: Tactics for CDMO Marketing
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